FLAG PROJECTS

Yorkshire's Living Seas (Pilot)

MMO Ref: HOL002

Project Name: Yorkshire's Living Seas (Pilot)

Organisation: Yorkshire Wildlife Trust

Yorkshire’s Living Seas pilot programme will increase public awareness of the marine environment, emphasising its importance to everyday life. The centre based in Flamborough will be the conduit to deliver this education programme. A core element of the awareness and education programme will be to engage with sea users to increase understanding of the marine environment and raise public awareness of the local fishery, gain support and increased interest for local seafood as well as provide income opportunities for local fishing communities. Activities will provide an introduction into the importance of a local healthy marine environment and the role it plays in supporting a healthy fishery and increase promotion of local fisheries and fish products to encourage greater public support for the marine environment and local fisheries via media, press releases, social media including facebook, twitter and youtube.

This 7 month pilot project will steer the development of a longer term future programme.